Jan 23, 2017
#HMSHostLove Asks Travelers What Love Means to Them on Giant Chalkboards Across the Country
HMSHost travels the country to spread messages of love with airport travelers
BETHESDA, MD — This Valentine’s Day season, global restaurateur HMSHost is making more connections with travelers across the country as part of a unique campaign to explore the theme of love and travel within the airport community.
HMSHost invites travelers to share what love means to them on oversized, customized #HMSHostLove chalkboard installations. Surrounded by Valentine’s Day décor and standing 7 feet tall, these chalkboards are popping up through Valentine’s Day at Chicago O’Hare International Airport, Dallas Fort Worth International Airport, Nashville International Airport, Orlando International Airport, and Seattle-Tacoma International Airport.
The chalkboard messages and in-person traveler interviews will be compiled and shared through an inspiring, high-production video montage. The video is set for release in time for Valentine’s Day to highlight travelers coming together to define what loves means to them.
A simple message of love can inspire others in positive ways and the chalkboards give travelers an opportunity, in the unique setting of an airport, to discuss and share their views. To show appreciation for travelers who contribute to these chalkboard installations, HMSHost will offer them a premium dark chocolate bar and Valentine’s Day card, including a 15% discount offer at participating HMSHost dining locations, while supplies last.
To further spread appreciation this season, guests who make a minimum purchase at participating HMSHost dining locations will also receive a complimentary premium dark chocolate bar and a Valentine’s Day card.
Not flying through one of these five airports during this season of love? HMSHost encourages everyone to share their stories of love with us at #HMSHostLove. Follow #HMSHostLove to be inspired by what love means to travelers across the country in the video debuting before Valentine’s Day.
Global restaurateur HMSHost is a world leader in creating dining for travel venues. HMSHost operates in more than 120 airports around the globe and at more than 80 travel plazas in North America. HMSHost is a part of Autogrill Group, the world's leading provider of food & beverage services for people on the move.